DIGITAL MARKETING MANAGER-ADS SPECIALIST

Overview:

  • Location: Amanora Park Town, Pune
  • Employment Type: Full-time
  • Relevant Experience: 4+ years
  • Benefits: PF, Gratuity, Incentives, etc.

Job Summary:

We are seeking a highly skilled and experienced Digital Marketing Ads Specialist to join our digital marketing team and manage the PPC and social media advertising campaigns of our clients  to drive online visibility, traffic and conversions.

Responsibilities:

  • Develop and implement comprehensive digital advertising strategies for real estate clients, focusing on Social Media (Facebook, Instagram, LinkedIn, etc.) and Google Ads (Search, Display, YouTube) to meet their specific goals and objectives.
  • Conduct thorough market research and competitor analysis to identify key opportunities and trends within the real estate industry.
  • Create and manage compelling and effective ad campaigns, including ad copy, creative assets, targeting parameters, and bid strategies.
  • Monitor and optimize campaign performance regularly to ensure KPIs such as click-through rates (CTR), conversion rates, cost per conversion (CPC), and return on ad spend (ROAS) are met and exceeded.
  • Collaborate with cross-functional teams, including content creators, designers, and account managers, to ensure alignment in messaging and branding across all digital advertising efforts.
  • Stay up-to-date with industry trends, platform updates, and emerging technologies to continuously refine and enhance our advertising strategies.
  • Provide insightful reports and analysis on campaign performance, offering recommendations for improvements and adjustments based on data-driven insights.
  • Stay informed about changes in algorithms, ad policies, and best practices for various advertising platforms.

Requirements:

  • Master’s/ Bachelor's degree in Digital Marketing, Marketing, Advertising, Business, or a related field (or equivalent work experience).
  • Proven track record of planning, executing, and optimizing successful digital advertising campaigns, with a focus on Social Media and Google Ads. Experience in real estate marketing is a strong plus.
  • In-depth understanding of advertising platforms, including Facebook Ads Manager, Instagram Ads, LinkedIn Ads, Google Ads (Search, Display, YouTube), and other relevant platforms.
  • Strong analytical skills and ability to interpret data to drive decisions and optimizations.
  • Excellent written and verbal communication skills, with the ability to create compelling ad copy and communicate campaign strategies effectively.
  • Proficiency in data analysis tools and platforms, such as Google Analytics, Google Data Studio, or similar tools.
  • Detail-oriented mindset with the ability to manage multiple campaigns and projects simultaneously.
  • Creative thinking and problem-solving abilities to adapt strategies in a dynamic industry.
  • Relevant certifications (e.g., Google Ads certifications) are a plus.
If you meet the above requirements and are passionate about digital marketing, we encourage you to apply for this exciting opportunity.

Recruiter:

Shikha Gupta
recruiter1@a2digisolution.com
8087177702
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contact@teonox.com
+91-98224 22544
Office No. 117, First Floor, Amanora Apex, Amanora Park Town, Hadapsar, Pune, Maharashtra - 411028
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